Quintain, the developer and asset manager behind Wembley Park, has submitted a reserved matters planning application to Brent Council for Plot NW04, a key site within the developer’s continuing transformation of the 85-acre estate.
Plot NW04 forms part of Quintain’s wider Wembley Park transformation, which has evolved over the past two decades into a vibrant mixed-use neighbourhood comprising homes, jobs, cultural destinations, and high-quality public spaces.
The site already benefits from outline planning permission granted in 2018 by Brent Council as part of Wembley Park’s ‘North West Lands’ masterplan. That consent established the key development principles, including the scale, height, uses and the requirement to deliver public realm, including a new Civic Square. The newly submitted application seeks approval for the detailed design of the building and surrounding public spaces within these approved parameters.
The proposals include a building ranging from two to 17 storeys, providing a 358-bed hotel alongside ground floor shops and restaurants. A central feature of the plans is the creation of a new permanent civic square, which is larger than proposed under the outline permission and designed to host markets, community events and celebrations throughout the year.
This new public square will replace the temporary “meanwhile” uses previously delivered by Quintain at Market Square and Samovar Space and will complement other nearby public areas including Arena Square, Elvin Gardens and Union Park.
Quintain has undertaken a programme of community consultation to help shape the proposals. This has included engagement with local residents, an online public consultation, and dedicated sessions with the Brent Disability Forum. Feedback gathered has informed both the building design and the public realm.
A planning decision is expected towards the end of the year. If permission is granted, Quintain will continue discussions with potential hotel operators during 2027.
Quintain will continue to work closely with Brent Council and local stakeholders as the application progresses.
For more information about the proposals, visit: Quintain's public consultation web page or contact [email protected].
