Diversification of a 6,000-home Build to Rent estate

Diversification of a 6,000-home Build to Rent estate

01 Feb 2021

Quintain is owner and operator of Wembley Park, a thriving mixed-use 85-acre estate which will have over 6,000 Build to Rent (BtR) homes under the care of Quintain Living, its residential management company, by 2027.

Designing, building, leasing and operating thousands of rental homes in a single setting with long-term ownership comes with a unique opportunity. In a London rental market saturated with the ubiquitous white-walled typical new-build style apartment, Quintain Living is offering renters homes with a unique personality and well-considered amenities to match.

Across Quintain Living’s completed developments is a diverse collection of homes, with designs ranging from soft pastel interiors to exposed concrete and retro fittings. Amenities come in all shapes and sizes across the estate. Residents can work from home in dedicated garden shed style spaces, host a rooftop movie night with an outdoor cinema screen, service their bicycles after the daily commute or let children loose on a play park, complete with a giant pirate ship.

The thousands of Build to Rent homes across the estate only have a few key features in common; high quality pet-friendly homes with fixtures and fittings from the likes of Samsung, John Lewis & Partners and Kohler; access to a private balcony, plus gardens or terraces; somewhere to host parties or meetings and places to work from home with superfast broadband throughout; plus exceptional customer service from an on-site Residents Team. These basic features are bolstered by a truly diverse range of exciting interiors and imaginative social spaces that have been designed with every lifestyle in mind.

The strength in Quintain Living’s diverse portfolio at Wembley Park isn’t limited to its design and amenity offering. Residents account for all demographics and every aspect of their needs have been carefully considered to offer a complete lifestyle package. Apartments range from studios to 4-bed homes, and residents can move freely into different buildings as their needs change or their families grow.

A feedback loop from customer service staff to the teams responsible for the design and development of future buildings means Quintain’s BtR portfolio is set for continuous improvement. This process ensures Quintain Living homes remain at the leading edge of customer experience, offering a bespoke product designed for renters, optimised for everyone from students and young professionals to families or downsizers.

Just some of Quintain Living’s various developments are outlined below, showing the breadth of its diverse portfolio.

Alameda

Alameda offers the best of both worlds in the centre of Wembley Park. It’s located on the tree-lined Wembley Park Boulevard, overlooking the National Stadium on one side and Arena Square on the other. Inside the building are serene, stylish pastel colours, offering contemporary calm in the heart of all the action. Residents benefit from a yoga studio, plenty of spaces in which to work from home and a rooftop cinema.

Beton

Also in the heart of Wembley Park lies Beton (the French word for concrete and the inspiration behind its interiors) which is minimalist, retro and monochrome. It appeals to those fond of modern sophistication with clean lines, exposed concrete and contemporary track lighting. Cyclists have access to a bike workshop and dedicated work from home spaces are offset by gaming areas, a rooftop chess set and a cinema room.

Ferrum

 

Effortlessly cool, Ferrum’s New York warehouse inspired interiors offer exposed brick and concrete for a meticulous industrial design. The development is complete with state-of-the-art gym including a climbing wall, plus rooftop social spaces with sun loungers and views across to The City.

Canada Gardens

An oasis of green in an urban setting, Canada Gardens offers a slower pace of city living. Its seven buildings surround over an acre of green space, complete with allotments, a kids’ playroom, writing sheds, BBQ areas and a clubhouse. Extensive rooftop spaces include places practice yoga or to wind down on a comfortable sofa, with a book from the in-house library and views across London.

Future buildings include The Robinson, which comes to market this summer with its eclectic, playful interiors inspired by British pop-culture. It has been designed with sharers in mind, to the extent that some of the four-bedroom apartments have with four separate bathrooms.

You can find out more about Quintain Living’s range of homes here, and how you can offer your employees a corporate-friendly apartment in Wembley Park here.

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